We were founded in 2012 with the determination to create change for those around us and for coming generations. Our vision of shaping mobility for a more sustainable future is our north star, guiding everything we do. We don’t believe that you need to compromise quality, safety, performance or comfort to do good. By challenging conventions, we design premium electric vehicles and mobility experiences that are simple, engaging and distinctive, but that also shape a brighter, cleaner future for all. We aim to give people who are curious and passionate about the world a way to express themselves – and invite them to take part in shaping the future of mobility.
“The global market has changed, and we need to adapt. We have the vision, the people, the facilities and most importantly, the ambition it takes to make a difference.” – Kai Johan Jiang
We design and produce premium electric vehicles – no combustion powertrains or hybrids. We see this as only one aspect of the mobility experiences that will shape life for generations to come. Electrification, connected vehicles, changing ownership models, and autonomous driving are just some of the important trends that are transforming the industry. Our start-up mentality, coupled with our rich history, knowledge and competence in auto-making gives us a unique edge. That means we can hit the ground running focusing solely on what we believe is the future: electric vehicles and sustainable mobility experiences. To bolster our innovation, we’re establishing a production joint venture and an R&D joint venture in Tianjin Binhai High-Tech zone, and opening a brand experience center in Beijing.
We are a new company, but we see our future as an extension of our past. Since 1947, Saab cars have revolutionized the industry by rethinking the status quo. We build on our strong heritage, and, like Saab cars, we will continue to be innovative and daring. Our desire to challenge conventional thinking – whether a big idea or a small improvement – continues to inspire us. From openness in collaboration, quality in design and innovation in ergonomics, our Swedish heritage and culture continues to be a foundation for everything we do.
Kai Johan Jiang, a bio energy industry pioneer, is the largest shareholder in NEVS through National Modern Energy Holdings. His belief in renewable energy as a profitable venture has been a driving force throughout his career, landing him several awards including the E&Y’s award for Entrepreneur of the Year. He acquired the main assets of Saab Automobile in 2012, with his new business plan and focus on sustainable mobility.